THE MOST-ADVANCED TECHNOLOGY & A ZERO WASTE PHILOSOPHY
Circularity has been our obsession over the past few years. This season marks the beginning of the collaboration with a powerful alliance, The LoopTM project, which is at the forefront of circularity thanks to the most-advanced technology and their constant innovation focused on a and a zero-waste philosophy.
By guaranteeing quality, recyclability, and durability across our fabrics we have eco-designed a collection of 100% recycled cotton that can be recycled over and over again. The process begins with leftover cotton waste being recycled into top-quality sweatshirts and t-shirts. At the end of the garment’s lifecycle, we can recycle it into new garments. This is the first step in transforming a linear model, in which the items we buy end up burnt or in landfills, to a circular model in which the natural resources we use will never become waste, but instead Made to be Re-Made.