Propósito

OUR VALUES

”We are convinced that decisions that are right for the planet will end up being good for the business.”

  • COMMITMENT

    With our planet, with the environment and with all the people.With ourselves, with our partners and with every single person that works with us. Suppliers, partners, co-workers, customers…

  • COHERENCY

    Between what we say and what we do. Es lo que hacemos y cómo lo hacemos. Manteniendo siempre nuestro mensaje, misión y visión que representa nuestros valores y compromiso.

  • TRANSPARENCY

    During the past 10 years we have made substantial advances. We still have a lot to work on, but we love to be able to share our commitments, our progress, what we do, even what we would like to do better, with those that are interested.

    Transparency implies being able to openly discuss everything that we do, and how we do it.

  • INTEGRITY

    Don’t mind showing people our weaknesses, frustrations and challenges. We are not perfect and don’t claim to be so.

“Good design looks neither new or old. It is just a bridge between the past and the future.”

For us, innovation and sustainability are inseparable, they go hand in hand. Innovation is the tool allowing us to create solutions for the great environmental and social challenges we’re facing in the fashion industry. All of our innovation proposals have to be linked to design that is in turn linked to the values of our brand – basically a clean, timeless and essential design.

  • INNOVATION

    CHANGING THE WORLD THROUGHT INNOVATION. Our constant collaboration with the best and more innovative factories and R&D Technological Centers allows us to seek and test the most sustainable and innovative materials and processes, but also a new business model that is more responsible with the planet and its people.

  • SUSTAINABILITY

    We address our current needs without compromising those of the future generations. This is a project for the future of our society (all humans), with social, economic and environmental pillars at its heart.

  • DESIGN

    The honesty of a timeless design and the transformation of ideas into reality are at the center of Ecoalf’s mindset and give us the energy to always look for new perspectives and ways of conceiving our products in an innovative and sustainable manner.

”All our actions should be under constant evaluation and all our decisions have to be made with the goal of causing the least harm possible to the planet and local communities.”

Ecoalf belongs to the  #zeronet2030 commitment of the BCorp community. Our objective is to reach zero greenhouse gas emissions by 2030. This means that all greenhouse gases will have to be reduced following strategic measures, until we reach zero. This commitment to a future with zero emissions by 2030 is one of the most ambitious efforts carried out by a group of businesses that demonstrate true moral leadership in a moment of great discomfort and uncertainty. During the COP25, the Conference for Climate Change of the United Nations that took place in Madrid in 2019, more than 500 businesses publicly expressed their commitment to reduce their net greenhouse gas emissions to ZERO for the year 2030.

”If you are not part of the solution you are part of the problem.”

How we are reducing our CO2 emissions:

CO2 direct emissions reduction

CO2 direct emissions reduction, by using renewable energy in our stores and our headquarters this allowed us to lower our carbon footprint to 5.67 tonnes (CO2eq) in 2020*. *Data calculated with GreeMko

Circular design

That includes design with the end of life of the product in mind: low impact materials selection, timeless and essential design with less materials & number of processes to reduce the impact in the value chain. Quality & durability to maximize the product life cycle.

Supply chain efficiency

We work closely with our suppliers, helping our current suppliers to improve their processes and energy efficiency, as well as integrate the most innovative and efficient ones.

One of the leading fashion brands

Ecoalf receives a new B Impact Assessement ™ score of 99.1, positioning the brand as one of the leading fashion brands in Europe. In 2018, Ecoalf became the first fashion brand in Spain to receive the B Corp certification with an impact score of 81.8. Since then, the brand has stayed true to its vision to stop using natural resources in a careless way to ensure those of the next generation and continued to create a new generation of recycled products with the same quality and design as the best non-recycled. This inherent mission allowed them to reach an overall impact score of 99.1. Becoming a Certified B Corporation means meeting the highest standard of verified social and environmental performance, public transparency, and legal accountability to balance profit and the purpose the company was built for.

81,8

IMPACT SCORE IN 2018

99,1

IMPACT SCORE IN 2021

“In the last few years, Ecoalf has grown a lot, and we are particularly proud that this growth is linked to bettering our impact. We just confirmed our new evaluation of 99.1 meaning a growth of 17.3 points, which for us, recognizes our effort to put the planet at the center of our company. We continue to use innovation to create collections that are more and more respectful to the planet. It’s not only what we do, but how we do it… BECAUSE THERE IS NO PLANET B®”

Carol Blázquez
Head of Innovation & Sustainability at Ecoalf

This certification is one of their greatest achievements as it thoroughly assesses these five key parts of the company every 3 years. Each is key in working to not be the biggest fashion brand on the planet, but the best for the planet.

  • Governance

    A company’s overall mission, ethics, accountability, and transparency.

  • Workers

    A company’s contribution to employees’ financial, physical, profession, and social well-being.  

  • Community

    A company’s contribution to the economic & social well-being of the communities in which it operates.  

  • Environment

    A company’s overall environmental stewardship (climate, water use & sustainability).

  • Customers

    The value a company creates for customers such as positive marketing and quality assurance.  

The 4,320 companies across more than 77 countries are recognized as the best companies for the world. This is a community of leaders, driving a global movement of people using business as a force for good.

RESPONSABLE USE

”20.000 liters of water needed to produce 1 kg of conventional cotton”

”We have saved over 45 million liters of water with the ss21 collection”

  • According to a recent study published by UNESCO, 2200 million people do not have access to safe drinking water.

    Climate change is affecting the quality and the quantity of water used for basic human necessities, putting the basic right of access to water at risk for millions of people.

  • At Ecoalf we are aware of the extensive use of water in the fashion industry. Water is used to cultivate materials such as cotton, to clean and prepare raw materials as well as in all processes of tinting and finishing the product.

    This is why we are committed to using water responsibly throughout our entire supply chain:

  • Choosing fibers and materials with a lower water footprint.

    Improving processes to reduce our/their water footprint.

    More efficient dyeing processes, with a low water consumption.

    Collaborating and forming alliances with companies and suppliers with new technologies to reduce water consumption.

    Restricted Substances List to guarantee the use of non harmful chemicals in our supply chain and eliminating toxic substances.

  • On the other hand we want to use our voice to raise awareness about this great challenge we are facing, to be transparent with our consumers about our products’ water consumption and also indicate those where we have achieved to save water through responsable processes.

”If we continue at this pace, by 2050 there will be more plastic than fish in the ocean*”

(*Ellen MacArthur Foundation)

UPCYCLING THE OCEANS

The Ecoalf Foundation was born in the Mediterranean Sea in 2015, with the Upcycling the Oceans project  A worldwide adventure that will help remove marine debris from the bottom of the oceans thanks to the support of the fishermen. A revolutionary project that aims to be replicated all over the world whose main objective is to recover the trash that is destroying the sea.

Today, and thanks to the collective effort of more than 3000 fishermen in over 50 ports, amounting over 550 fishing vessels, we have recovered a total of 700 tonnes of waste from the bottom of the oceans. Upcycling the Oceans has been replicated in Thailand and continues to expand throughout the Mediterranean: Greece, Italy, France…