EARTH DAY 2023

What’sThatFrom?

Here are daily activities that generate CO2 to get you thinking WTF? What’s that from, and how can I reduce it?

WTF?

4.47kg is the amount of CO2 on average that an Ecoalf employee would generate going to-and-from work each day if they go by car. If they go by an electric car it drops down to 1.35kg, to .73kg if they go by metro, and to 0kg if they walk or take a bike.1

WTF?

According to MIT the average running sneakers generate 13.6kg of CO2 emissions, this is due to the materials they’re made with, how they’re made, how they’re transported… and if they can be recycled at the end of their lifecycle. By using recycled materials and sustainable processes, we lowered the footprint of our Sandford Sneakers to 3.38kg.2

WTF?

The average person generates 136kg of CO2 each year by receiving and sending emails. Sending 65 emails is about the same as driving 1km in a car.3 If you work in the same office, opt for walking over to talk to your co-workers, try sending emails with all of the relevant information at once, and if you don’t have something meaningful to add, you don’t need to send anything.

WTF?

A load of laundry washed at 60ºC then dried in a dryer produces 3.3kg of CO2 compared to just 0.6kg for the same load washed at 30ºC and dried on a clothesline.4 Washing your clothes at a cooler temperature and hang-drying them helps them to last longer which further reduces your impact. Care about the clothes you own.

Do you know that at Ecoalf we design our clothes to be timeless while using the highest quality recycled and low-impact materials to ensure they last for the many seasons to come. This has allowed us to reduce CO2 emissions by 1,850 tonnes with our Spring-Summer 2023 collection.

In order to combat climate change, we need to treat every day like Earth Day. Working to lower your daily impact will have a huge impact in the long-run, and it all starts when you decide to be part of the solution.

1. Powered by our partners GreeMko based on the average distance an Ecoalf employee travels each day for work (26.25km)
2. Massachusetts Institute of Technology
3. BBC Science Focus
4. The Guardian