“The concept of the brand came after the birth of my son, Alfredo (the company is named after him) when I was reflecting upon the world we would leave to the next generation and my frustration with the excessive use of the world’s natural resources. ECOALF was born in 2009. The idea was to create a fashion brand that is truly sustainable. By integrating breakthrough technology we create clothing and accessories made entirely from recycled materials…without actually looking like it.” 

ECOALF represents the fabrics for the future generations.

Javier Goyeneche President, Founder

new in barcelona

Ecoalf opens its first store in the city in L'illa. The place chosen is the shopping center L'illa Diagonal, one of the most important complexes in the city.



ECOALF and FELDER FELDER come together to introduce a Capsule Collection showcasing sustainability with style.


Innovation and breakthrough technology come together with ECOALF's launch of the new OCEAN WASTE Footwear collection. Following the Zero Waste philosophy, true to Ecoalf's ethos, this collection encourages the redesign of resource life cycles so that products are reused.


Ecoalf, the first fashion brand in Spain to become B CorpTM, has been renowned for its compromise to the people and the planet. B Corps inspire all businesses to compete not only to be the best in the world but to be the best for the world. There are 2,441 Certified B Corporations in the world with 1 unifying goal – to redefine success in business.

Ecoalf now in Berlin

This new Ecoalf Flagship space offers much more than a sustainable fashion brand, you will find architecture, design, books and beauty, which build a sustainable lifestyle experience that is true to the brand's philosophy.

Ecoalf & RC. Deportivo de la Coruña join forces to clean the oceans

The Galician club will be the first soccer team in the world to wear a sustainable collection with yarn generated from the waste found in the bottom of the sea.


The designer Sybilla collaborates for the first time with the sustainable fashion brand Ecoalf to create a capsule collection for this autumn/winter.

It’s a fun and feminine capsule collection that incorporates the print, colors and cuts of the designer with the technical knowledge of Ecoalf in the development of fabrics from recycled materials.

starbucks & ecoalf

“Exclusive products made with recycled coffee grounds from sustainable fashion brand ECOALF now available at Starbucks Reserve Roastery and Tasting Room in Seattle.

swatch & ecoalf

Ecoalf develops an exclusive collection made with 100% recycled fabrics to dress Swatch employees. The fabrics proceed from plastic bottles and cotton left overs. Today Swatch uniforms are made of 40.807 recycled plastic bottles and by using post-consumed cotton, Ecoalf's fabric saved over 30 million litres of water.

Ecoalf launched Upcycling the Oceans Thailand

In June 2017 the Ecoalf Foundation, in conjunction with the Minister of Tourism for the Government of Thailand, Mr. Yuthasak Supasornha, and the CEO of PTT Global Chemical, Mr. Supattanapong Punmeechaow, announced a 3-year commitment to replicate Upcycling the Oceans in Southeast Thailand which will help to remove the waste from the oceans and islands of Phuket, Smaui, Tao, Samed and Napangha.

Ecoembes and the Ecoalf Foundation together in Upcycling the Oceans

After the success of the trial test in Levante la Ecoalf Founsation and Ecoembes joined efforts el 2016 to expand UTO to all the Spanish Coast.

ekocycle & ecoalf

Ecoalf joins efforts with will-i-am y Coca-Cola to launch an exclusive and limited collection of Ekocycle garments made with Ecoalf fabrics at Harrods.

will.i.am and The Coca-Cola Company joined efforts to launch the EKOCYCLE(TM) brand in order to inspire newness made from recycled materials. The EKOCYCLE brand’s ambition is to motivate brands and consumers to join them in their quest to make a more sustainable living cool.

Creation of the Ecoalf Foundation and launch of Upcycling the Oceans project

Creation of the Ecoalf Foundation and launch - in collaboration with the HAP Foundation - of Upcycling the Oceans, whose primary goal is to promote the selective recovery, recycling and revaluing of ocean waste in order to prevent its adverse impact on the environment. This is achieved through the development and application of new scientific and technological advancements – especially with regard to plastic waste products that are found in the marine environment.

First Flip Flops Collection

Ecoalf and SIGNUS, with CTCR (shoe technology centre of Rioja) launched the first Flip Flops made of used tyres during the summer of 2014.

Two years of research resulted in the first 100% recycled flip-flops , but what's remarkable (besides there use of used material) is how it's accomplished: using a treatment that can fix the air particles of the recycled tyres via pressure and heat, without using any type of adhesive or chemical product. The Flip-Flops received the award for Innovation (R Ecoembes).

cool hunting & ecoalf

Co-designed by Cool Hunting Founders, Josh Rubin and Evan Orensten and ECOALF’s Founder and President, Javier Goyeneche, the limited-edition jacket were available for men and women. The jacket is distinctively designed - the uniquely bold green colour and contrasting camouflage - trimmed zipper, classify this as a Cool Hunting Edition.

helena rohner & ecoalf

Ecoalf and Helena Rohner, award-winning spanish jewelry designer, have joined forces to create a jewelry collection 100% made from recycled materials.

Gwyneth Paltrow & ECOALF

After several months of work, Ecoalf presented the vest and backpack they successfully designed together.

apple & ecoalf

Ecoalf designed a special collection of stylish and eco-conscious accessories created in partnership with Apple.

The cases’ recycled nylon fabric is made from discarded fishing nets.

BARNEYS NY & ecoalf

Barneys New York requests Ecoalf an exclusive collection for the Spring Summer 2013 season.

Opening of the first Flagship store in Madrid

Innovation, technology, sustainability and a collaboration with the prominent decorator Lorenzo del Castillo embrace this space, where used materials succeed to a second life. Much more than a store, a retail experience where employees, customers, press and partners breathe Ecoalf´s philosophy.



Peta Award for the 100% VEGAN Collection FELDER FELDER. Britain.


Gold Medal of the Red Cross, Spain.


Ecoalf nominated for the prize awarded by the Design Museum in London.

Beazley Designs Of The Year in its tenth edition.


Land Rover Award in the category of "Technology and innovation". Madrid.


Bid Award, Design and Sustainability for the capsule collection with Sybilla. Madrid.


Berlin design award by the Ecoalf Berlin store. Berlin.


Vocento Award for "The best business values" 2017.


El Confidencial-KPMG Award for the best Initiatives in Eco-efficiency.


Acotex Award to the "Best Fashion Store" by Borja Oria, President of Acotex.


Design and Innovation Award of the magazine Fuera de Serie (Diario Expansión - Unidad Editorial). D. Luis Sans, owner of Santa Eulalia.


European Environment Award to the Company 2014_Product for sustainable development.


BID14_4th Iberoamerican Biennial Award for Design and Sustainability Design.


BID14_4th Iberoamerican Design Biennial Award for Fashion / Textile Design.


Laus Bronze Award for Graphic Design and Visual Communication.


Ecoalf receives the National Fashion Award for Entrepreneurship from S.M. Queen Doña Letizia

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